Wild Ride: Inside Uber’s Quest for World Domination - Adam Lashinsky (Book)

Name: Wild Ride: Inside Uber’s Quest for World Domination - Adam Lashinsky (Book)
SKU: 01004
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Wild Ride: Inside Uber’s Quest for World Domination - Adam Lashinsky (Book)

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Title: Wild Ride: Inside Uber’s Quest for World Domination

Author: Adam Lashinsky

Date Published: May 23, 2017

Publisher: Portfolio (Penguin Random House)

Category: Non-fiction / Business / Technology

Wild Ride offers an in-depth look at Uber’s rapid ascent from a startup to a global transportation powerhouse. Veteran journalist Adam Lashinsky delves into the company’s origins, its aggressive expansion strategies, and the leadership style of co-founder and former CEO Travis Kalanick. The book examines Uber’s disruptive impact on the transportation industry, its confrontations with regulators worldwide, and its ambitious ventures into areas like self-driving technology. Through interviews with insiders and firsthand experiences, Lashinsky provides a comprehensive narrative of Uber’s journey and the challenges it faced along the way.